Jazwares' Daren Brandman Interview: Squishmallows vs. Toy Industry Declines
Quick Links As we head into the 2024 holiday season, retail sales are about to make or break the targets of toy companies worldwide. ForJazwares, named one of the 2024 TIME100 Most Influential Companies, they’re feeling bullish about future prospects according toDaren Brandman, Managing Director of Jazwares Canada. Where the toy industry as a whole saw declines in 2023 and in the first half of 2024, Jazwares is on a consistent growth trajectory that spans over a decade, thanks in no small part due to the success of the top-sellingSquishmallowsproduct lines....